Hoarding
Hints
 Advertising
through hoardings is big business. Owners of buildings, including
societies, try to augment their resources by successfully exploiting
this source of revenue. Hoardings are put up on the terrace
or in the compound or on the walls of a building. We also find
roadside hoardings which generally belong to advertising agencies.
As these hoardings are big enough, and leveled quite high, they
are easily spotted. Their bright colours and larger than life
figures catch everyone's eyes. This is the reason why hoardings
are so much in demand.
Companies prefer to display their products and information on
hoardings as a lot of people tend to view hoardings en route
to their workplace or while going home. Hoardings reach out
to a vast section of society. Points to remember while booking
a hoarding for advertisement:
 Area:
You should decide on which area you wish to advertise in. The
location of your hoarding will depend on the type and class
of client you wish to reach out to.
Rates: This again depends on the area and exposure.
Time: Heavy discounts are available if you book a hoarding
for a long period of time. Charges per month are cheaper if
you book the hoarding for a longer duration.
Focus: If you wish to have a bright light that focuses
on your hoarding at night, this could cost you more.
Hoardings at different places belong to different agencies,
and have to be booked on a rent basis. Generally it's very difficult
to find an empty hoarding in Bangalore
|
|
|
